GPHL’s roxburgh rose product line’s official launch
2019-06-10 17:31:54 GPHL GPHL
GPHL’s roxburgh rose products were officially launched on June 5th, after a ceremony held in the Guizhou Garden at the International Horticultural Exhibition 2019 in Beijing.
The roxburgh rose product line manufactured by GPHL’s subsidiary Wanglaoji is the fruition of cooperation between GPHL and Guizhou province. Last November, GPHL began work on the roxburgh rose project in Bijie, a city in Guizhou, in attempt to help the city lift itself out of poverty. On February 21st this year, the first batch of Wanglaoji roxburgh rose lozenges were produced. The whole process only took 98 days, a record for GPHL in terms of providing support to such poverty-stricken areas.
Wang Yao, Vice Chairman of the China General Chamber of Commerce, said that the cooperation on this project will become a benchmark both for future targeted poverty alleviation and government-enterprise collaboration.
Wang Yao, Vice Chairman of the China General Chamber of Commerce
Dietitian Lu Yakun
Dietitian Lu Yakun pointed out that roxburgh rose, the main ingredient for these products, is rich in many essential vitamins, making the fruit popular.
Over the years, GPHL has attached great importance to its mission of poverty alleviation, touting their corporate spirit ‘Love for the World’.
About the International Horticultural Exhibition 2019
As a global event for the horticultural industry, the International Horticultural Exhibition gathers the industry's global elites and is committed to promoting global exchange in artistic and cultural spheres.
This year’s exhibition, with the theme "Live Green, Live Better", is being held in the Yanqing District of Beijing from April 29th to October 7th with the stated aim to integrate horticulture into people’s daily lives and reconnect our souls with nature.
Guizhou Garden at the International Horticultural Exhibition 2019 in Beijing. [Photos/Expo 2019 Beijing]
Author: Monica Liu
Editor: Simon Haywood